Tupperware products are available in a retail store in Chicago on April 10, 2023.
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Scott Olson / Getty Images
Tupperware products are available in a retail store in Chicago on April 10, 2023.
Scott Olson / Getty Images
Tupperware is the hidden star of our modern homes. These are plastic storage containers, refrigerators, pantries and cabinets. But the original product was revolutionary. So his progress was a sales strategy: Tupperware Party.
An innovative business innovative, which is a partner by a housewife, partner, the party program made more pioneers than the party. Brownie wise and coming company, now stands behind a basic sales technique where we can recognize as marketing.
The company was so successful, almost reached the status of the cult. But he did not continue.
In our latest episode: Tupperware’s success and the company’s death. And how – in the products and sales strategies – in the products and sales strategies.
It’s partner with this episode Decoder ring. More about Tupperware’s legacy, Listen to their full episode.
The original decoder ring episode was given and produced by Bryly by Olivia. The decoder ring is also produced by Willi Pask, Evan Chang, Max Friedman and Katie Shepard. Derek John was the executive producer. Merreck Jacob is their great technical director. This episode was produced by the Planet Money Edition Willa Rubin and the executive producer was fixed by Alex Gold.
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