In the last quarter, Starbucks fought continuous sales and more slowly fighting store traffic. Instead, the opponent’s coffee shops are the opposite of dissatisfied customers who choose to buy COUNE Joe “Joe”.
Since the seizure of Starbucks’s new General Director, Brian Niccol stressed that the company has focused on the main products and once a coffee shop experience, as he once did.
“Back to Starbucks, I always told the best coffee that focuses on the things that separates Starbucks and served the best coffee in the best coffee,” said Nikcol the call of earnings.
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To return the business to grow, Starbucks has developed a turning strategy that aims to redesign the overall experience of customers, optimize efficiency, facilitate its menu, facilitate its menu and strengthen its menu and strengthen its menu.
Starbucks make a few changes to increase foot traffic and increase sales
Starbucks in the last six months (Wonder( As part of the Turnaround Plan, the third place for customers has made a lot of change in the coffee shop to feel like home more than businesses.
These changes brings reclamation back to trophies and bags to return ceramic mugs to the cake bar, to bathe at home during the pandemic during the pandemic.
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Stay longer in Starbucks stores now comes with a few perks. The company returned to filling free cafes on hot and icy coffee and tea in places that participate in Starbucks non-Starbucks awards.
Starbucks updated yourself with a simpler version with a simpler version, which stops 13 elements to focus on coffee and quality of customization than the number of customization, which is tending to complicate orders.
When stores come to themselves, Starbucks closes the shops that are comfortable and warm to invest in the establishment of new places and to encourage customers to be longer.
Starbucks CEO gives you a six-month turning plan update
On March 12, Starbucks CEO Brian Niccol provided a six-month update in the progress of the company’s turning plan to increase the starbucks’s coffee shop.
Although the tournament plan is in its early stages, the real results of all changes will be seen until the end of all, the more Term Starbucks’s in-store experience, more term goals and show signs of progress.
Starbucks to develop mobile, store and driving order systems, currently tests new ups and special apple shelves in selected places to create more separation between cafes and mobile orders.
Starbucks also develops technological innovations to increase efficiency and increase operating hours in 3,000 cafes to meet customers’ coffee needs.
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This turning plan is only aimed at improving customers’ experience, but also made work experience better for employees.
“To deliver a great customer experience, we should also present a great partner experience,” Niccol said.
Over the past few months, Starbucks employees have been accused of a few unjustly employees against the company’s employees and a number of strikes that require a higher salary and staff.
Although this is still a matter of being resolved, Niccol made the latest changes to increase the latest changes to improve the work experience of the Starbucks, employees, including double parent leave and harden to increase manager promotions to increase manager promotions.
Nikcol, despite the improvement of the tournament plan, the Starbucks shares decreased by 1.6% in the last six months.
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